Apple reported record profits £14bn in quarterly profits.

Apple reported a record $20bn (£14bn) in quarterly profits, driven by strong growth in Japan and Europe, the result was a glimpse of sales figures for Apple’s expensive iPhone X. Tim Cook, CEO said demand for the product which starts at £1000 had surpassed expectations. Quarterly sales at Apple climbed by 13 per cent year-on-year…

Apple’s new marketing drive to slow down old iPhones

There is a conspiracy, according to the users of old iPhones they are convinced that Apple was deliberately slowing down old iPhones to force customers to upgrade to new models. In Cupertino based Apple’s website, their latest blog the group acknowledged that aging batteries and a software update designed to prevent sudden, unexpected shutdowns had…

Apple acquires Shazam for $400 million

Apple pounced on to buy Shazam, the UK–based music recognition app, in its biggest acquisition since their $3bn deal to buy Beats Electronics in 2014, according to Recode. However, the terms of the deal were not disclosed, but there is a valuation of $400m – less than half Shazam’s valuation after a private financing in…

Apple Sales up 24% and revenue growth record

Apple’s Q4, 2017 earnings include the first days of sales for the company’s newest iPhone, the flagship product, delivered its best quarterly growth record with strong sales in all of its key products. The results also were driven by sales of iPhone X the highest-priced mobile phone ever. iPhone sales account for about two-thirds of…

iPhone 8 is here

Apple launches its latest range of devices today including three new iPhones, as well as upgrades for the Apple Watch, Apple TV, and AirPod Wireless headphones. The iPhone X, a premium version will feature an all-screen display, facial recognition software, and wireless charging at a record price of  £1, 149 ($1, 149). At Apple’s annual launch…

Cheaper i-Pads boosts Apple sales  and growth

Apple posted its third quarter earnings a found a way to restore some of its lost momentum in sales as revenue grew 6 per cent year over year and profit was up 12 per cent over the same period in 2016. Apple’s IPad sales were up 15 per cent from last year with the sale…

Black Swan moment for Imagination

Shares in Imagination Technology, a British Tech firm, plunged by 62 per cent, 103p, and its market capitalisation fell from £745m to £290m, after their largest customer Apple said it will no longer use its products. This is what we call a black swan movement for the company and investors in Imagination as there were…

Apple launches Clips

Apple has launched Clips, a new free app for adding filters and special effects to photos and videos in iPhones and iPads and could become a major player in the emerging augmented reality (AR). Clips is a simple editing tool like Snapchat’s selfie lenses and Instagram’s Prisma, which can manipulate photos and videos incorporating music from…

Man died as he charged his iPhone in the bath

A 32-year-old man was fatally electrocuted after charging his iPhone while taking a bath, on December 11, 2016, Ealing London. His wife discovered im with severe burns to his chest, arm and hand. He is believed to have plugged the charger into an extension cord from a nearby corridor and placed the phone on his…