Digital Advertising spend will enjoy double figure growth as the industry moves away from traditional media formats according to latest forecasts by Barclays Corporate Banking. The digital with out-of-home advertising earmarked as key area of transformation after Digital OOH surpassed traditional outdoor for the first time last year. According to Sean Duffy Head of TMT…
Amazon, the biggest company in the US with the richest man as its head, stunned New York by announcing it would no longer relocate its second headquarters to the city, which promised 25, 000 jobs and its $3bn tax incentives and $27bn in tax revenues over the next two decades. Possible culprits include State Governor…
In Bristol 170 engineers are designing the world’s most complex next generation AI computer chips the size of the postage stamp, Colossus, which boasts 1216 processors designed for artificial intelligence applications from voice recognition to self-driving cars. Colossus named after computer used by cryptographers at Bletchley Park during the second world war, was top…
WhatsApp owned by Facebook which has more than 201m users in India, making the country its largest market by far has been under growing pressure from India and Australia to find ways to clamp down fake news, inflammatory and incendiary rumours circulating through its systems, especially after a series of lynch mobbings by crowds of…
Huawei, the world’s largest supplier of Telecoms equipment whose SG Technology is international standards, hit back at western worries that its telecoms equipment poses a security threat, attacking the US and its allies for spreading fear and rumours because of “ideological or geopolitical concerns”. Ken Hu, CEO of Huawei said countries that banned the Chinese…
Dentsu, Japan’s most powerful advertising agency, headquartered in Shodome district of Minato, Tokyo, is investigating over 200, 000 transactions to gather evidence of overcharging clients. Its public apology from the group’s head of digital advertising, threatens to tarnish their reputation once widely viewed as beyond reproach. Dentsu’s internal investigation was triggered by a complaint from Toyota…
Taboola and InMobi to engage 2.5 billion consumers and enhance their content discovery in Miip InMobi, the world’s largest independent mobile advertising platform, launched an enhanced discovery feature in Miip which will transform the mobile advertising world, founded by Naveen Tewari and Taboola, founded by Adam Singolda, who started his company from Dorm room, in…