Social-media influencers income soars

The Average price of a sponsored photo on Instagram has leaped from £104 ($134) t0 £1, 276 ($1, 6742 in 2019. Brands are willing to pay more to sponsor posts, videos, stories and blogs too. “Digital marketing is the equivalent of word of mouth but there will always be a mix between that and traditional…

Google’s search engine growth slowing down?

Google’s search engine growth is slowing down at an alarming rate according to the technology company as paid clicks on advertisements –crucial to Google’s revenues- were up just 1 per cent in the third quarter of this year compared with previous three months after decades of double digit growth suggesting that the users are increasingly…

Google makes fundamental changes by introducing Bert

Google, the world’s most popular search engine,  is adopting artificial intelligence in its ranking algorithm. The change which Google explains as the most significant revision in at least five year, uses a new form of language analysis to understand users’ queries better and will affect its responses to one in `10 searches , according to…

Will Super-intelligent robots enslave humanity?

Alarms already sounded by Bill Gates, late Stephen Hawking and Elon Musk,  about artificial intelligence and how one day super-intelligent robots  will one day wipe out or enslave humanity. Superhuman artificial intelligence is an approaching tidal wave that threatens not just human relationships and jobs but civilisation itself. Conflict between humans and machines is seen as…

Are you one of the two million people who uses emoji every hour

  Gretchen McCulloch, a Canadian linguist, making sense of  the ways we communicate online “ how internet is making us  more nuanced and inventive writers”,  in her latest book she writes “ because of internet, through a revolutionary period in linguistic history, where writing quickly, within character limits and deploying ever-changing internet slang, is enriching…

Sundar Pichai urges regulators not to rush into AI crackdown

Google’s CEO, has warned politicians against a thoughtless regulation of artificial Intelligence arguing that existing rules may still be sufficient to govern the new technology. Sundar Pichai want “ smart regulation”  that balanced innovation with protecting citizens, while many regulators are more interested in tackling Google over antitrust than AI, as Google is keen to…

Google reveals -Apple’s privacy  reputation has been knocked by iPhone hack

Apple’s reputation is dented by the discovery that iPhone owner’s were exposed to more than a dozen software vulnerablities  for the last two years. Hackers were able capture iPhone owner’s text messages, photos and device locations on hundreds of thousands of devices until security researchers at Apple’s smartphone rival Google revealed it of the sustained…

“Wake-up Moment” as YouTube drops Paywall for shows

YouTube is abandoning its plan to lure more paying subscribers and stepping back from the Netflix-led ware on streaming. Google-owned platform is reverting back its original programming free to watch on its website. YouTube is focusing on its ad-supported model, rather than chasing content providers such as Amazon and Netflix as Apple and Disney are…

Alphabet ovetakes Apple and becomes king of cash pile

Alphabet, Google’s parent company has become the King of the corporate cash pile after beating Apple the iPhone maker who had this title for the last decade, but reduced its financial reserves by $60bn in the past 18 months. Apple’s holding of cash and marketable securities, net of debt, has dropped to $102bn, down from…