The Average price of a sponsored photo on Instagram has leaped from £104 ($134) t0 £1, 276 ($1, 6742 in 2019. Brands are willing to pay more to sponsor posts, videos, stories and blogs too. “Digital marketing is the equivalent of word of mouth but there will always be a mix between that and traditional…
Alarms already sounded by Bill Gates, late Stephen Hawking and Elon Musk, about artificial intelligence and how one day super-intelligent robots will one day wipe out or enslave humanity. Superhuman artificial intelligence is an approaching tidal wave that threatens not just human relationships and jobs but civilisation itself. Conflict between humans and machines is seen as…
Gretchen McCulloch, a Canadian linguist, making sense of the ways we communicate online “ how internet is making us more nuanced and inventive writers”, in her latest book she writes “ because of internet, through a revolutionary period in linguistic history, where writing quickly, within character limits and deploying ever-changing internet slang, is enriching…
Google’s CEO, has warned politicians against a thoughtless regulation of artificial Intelligence arguing that existing rules may still be sufficient to govern the new technology. Sundar Pichai want “ smart regulation” that balanced innovation with protecting citizens, while many regulators are more interested in tackling Google over antitrust than AI, as Google is keen to…
Apple’s reputation is dented by the discovery that iPhone owner’s were exposed to more than a dozen software vulnerablities for the last two years. Hackers were able capture iPhone owner’s text messages, photos and device locations on hundreds of thousands of devices until security researchers at Apple’s smartphone rival Google revealed it of the sustained…
Apple’s first foray into personal finance includes a white platinum bank card with 16-digit numbers. Apple actually wants people to pay for goods using Apple Pay via iPhone or Apple Watch. The card’s hardware is mostly irrelevant as Apple incentivises consumers not to use it, giving 1 per cent cashback on purchases made with the…
Brad Neech’s iPhone X was retrieved by divers from Underwater Hunters at the Spring Lakes Centre in Long Eaton, Derbyshire. He had missed call from his grandfather. The iPhone X which costs £800 was reunited with the owner after two days.
Alphabet, Google’s parent company has become the King of the corporate cash pile after beating Apple the iPhone maker who had this title for the last decade, but reduced its financial reserves by $60bn in the past 18 months. Apple’s holding of cash and marketable securities, net of debt, has dropped to $102bn, down from…
Sir Jonathan Paul Ive (Jony Ive), the British born industrial designer who created the first iPhone, The MAC, iPod, and turned a faded Silicon Valley giant into the world’s most valuable company, will leave Apple this year after more than two decades to start his own design company after nearly 30 years with the tech…
Apple revisited $1tn valuation on iPhone yesterday as Wall Street breathed a sigh of relief at signs that it has put the worst of the iPhone tumble behind it. The tech had predicted a quicker rebound than expected from a six month revenue slide, caused by weaker iPhone handset sales, especially in China. The…