Facebook selects LeEco for Immersive canvas mobile ads
LeEco, Chinese Tech giant is one of the first few advertisers to be selected to use Facebook Immersive Canvas Mobile ads, a new experience which allows advertisers to use a mix of videos photos and other elements in new and compelling ways. It is an alternative version of a brand’s website but will load faster and be more interactive since the content is native to Facebook” according to Fei Yu Head of Industry Sales Greater China, Facebook.
With canvas ads, we are giving potential advertisers greater flexibility to build the type of experience they feel best representing their brand identity, and ultimately achieving their business objectives.