Google’s essential .app domain
Are you an app developer and the incredible importance of mobile apps in all areas of our life, even to communicate and measure our running or workout. With the new top-level domain app developers, cam professionally promote their app via an associated website. With a website featuring a .app domain, you create a central point of contact for the users of your mobile application. Google’s decision to flag all websites using HTTP to transmit private information as “insecure”. This year Google said it would mark all pages without HTTPS encryption as insecure starting in July with the launch of Chrome 68. “Because .app will be the first TLD with enforced security made available for general registration it’s helping to move the web to an HTTPS-everywhere future in a big way” according to an announcement of the new TLD.
Google has now rolled out “app” top-level domain (TLD) for app developers who can register their domain name from Google Registry.
A TLD is the last part of a domain name, like www.bbc.com or .google in “blog google”.
“.app comes with added security is the first top-level domain (TLD) to require HTTPS encryption” according to Google’s blog post. “The big difference is that HTTPS is required to connect to all app websites, helping protect against ad malware and tracking injection by ISPs, in addition to safeguarding against spying on open WIFI networks” according to Google.
Google acquire the top-level domain (TLD) “.app” in 2015 for $25 million.
Users can register “.app” domains through Google’s “ Early Access Programme” and also pay more to secure other domains before the general public can get to them until May 7th, 2018.